Music and audiovisual
business consulting

for Brands, Institutions, and Media

At Ideas Clave, we are dedicated to the creation, marketing, and execution of unique projects within the music and audiovisual industry.

Top-level position

In the music industry in Spain and Latin America

Robust methodologies and processes

Based on our experience in consulting

Legal advice

Ensuring maximum legal certainty

Working with

Leading artists, professionals, and companies in music, audiovisual production, and media

Line of partners and collaborators

services

Executive consulting

Business consulting for Ibex35 companies, media, and the music industry:

Designing operations throughout the entire music value chain

Advice to management teams on optimizing and maximizing the profitability of their music strategy

New business models and revenue generation

Brand positioning and content strategy

Live shows

Executive management of musical performances in different formats: music festivals, concerts, musicals, theater, etc.

Operations design and business development with leading national producers

Definition of highly profitable business models, including tax advantages

Advising brands, guaranteeing a return on investment in terms of economics, media coverage, and reputation

Documentaries

Audiovisual productions broadcast nationally and internationally on major platforms, reaching all types of audiences and generations.

Concept and project development

Management of executive productions with different partners and brands

Negotiation with record labels and intellectual property rights management entities

Legal advice for projects. Management of publishing and recording rights.

Physical product

Design of exclusive collections from the national and international music industry: vinyl records, books, limited editions, etc.

Concept development and marketing using different media channels

Brand management for sponsorships and synergies with other operations

Negotiation with record labels and intellectual property rights management entities

PURPOSE

We are the link between the music and audiovisual industries, brands, and institutions, with in-depth knowledge of the media.

This makes it possible to carry out large projects with international reach and maximize benefits for all parties involved.

Benefits

We offer measurable and quantifiable results through our own Return on Investment methodology, which analyzes direct and indirect impacts, media coverage, and reputational value.

10:1

Average ROI: For every € invested, we provide €10 in return across the various ROI categories.

+ 0

Points in purchase intent for products after musical activations

+ 0 %

The maximum tax deductions for investment in culture

+ 0 M

Digital impacts on musical actions

+ 0 %

positive institutional perception after musical events

+ 0 %

increase in engagement in music campaigns

we

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Paola Luis

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Paola Luis

Paola is an Executive Strategy and Business Consultant with over 15 years of experience at Accenture in executive positions, leading national and international projects.

Entrepreneur, partner, and advisor to various startups.

Luis Merino

Luis is one of the most prominent figures in Spain’s music and radio industry.

During his more than four decades in the business, he has held leading positions, such as CEO of Leisure and Entertainment at Grupo Prisa, CEO of Gran Vía Musical, and CEO of Plural Entertainment.

He is a prominent member of the Board of Directors of the Latin Grammy Awards.

David García

David is a founding partner of the law firm Área Global Abogados & Economistas, where he has headed the commercial advisory department in Spain and Portugal for over 20 years.

He is also a partner and legal advisor to numerous national and international companies.